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The theme of this year’s edition of Sime Stockholm – one of Sweden’s most important tech events – was “Collaborating with Technology to Evolve Humanity”. During the two-day event, there were vastly diverse panel discussions and talks about everything from war and peace, and what it means to business, to inner development goals of global …

As businesses strive to provide seamless online shopping experiences, understanding the progression of frontend technologies becomes crucial. In this comprehensive guide, we’ll journey through the various stages of Adobe Commerce frontends—from the early days of Magento’s Luma theme to the cutting-edge Edge Delivery Service. This exploration will highlight the technological advancements and show how these …

Viva Las Vaimo! Led by Vaimo CEO, David Holender, the Vaimo US team and members of our EMEA team took on the Adobe Summit in Vegas! Tech enthusiasts, marketers, and creatives from around the globe converged for the highly anticipated Adobe Summit 2024. As one of the premier events in the digital marketing and technology …

Many ecommerce businesses are constantly looking for innovative growth strategies, and one popular strategy is international expansion. However, the complexity and speed of global markets demand tools that offer precision, actionable intelligence, and the capability to move swiftly. ChatGPT is a frontrunner among these tools, offering a blend of advanced analytical capabilities and accessibility. This …

Stockholm, Sweden, April 1, 2024 – In an unprecedented move that has taken the digital landscape by storm, Vaimo, a renowned digital commerce and customer experience powerhouse, has announced a groundbreaking shift in its business model. Starting April 1st, the agency will pivot from its core activities in digital experience to exclusively focus on mastering …

On March 14 in Stockholm, Vaimo hosted the “Digital Trends: Cocktails and Insights” event, a vibrant platform for discussing the evolving digital landscape. This gathering of thinkers and digital enthusiasts illuminated the current trends and future directions of digital technologies, customer service, and brand experiences, all within shared ideas and, importantly, fantastic cocktails. The afternoon …

On Thursday, March 21, a group of digital leaders in Stockholm came together to share insights about how to take the next steps towards accessibility compliance. The event was led by Suna Koljonen, head of growth consulting at Vaimo, and Lennart Engelhardt, social entrepreneur and founder of Funka, a market leader in the field of …

How can digital commerce activities feel more personal for consumers? This is a question ecommerce retailers often grapple with. In brick-and-mortar stores, personalized experiences mainly involve interacting with store personnel, who can show customers the most relevant products. In digital commerce, however, it’s less straightforward. Luckily, digital commerce has one big advantage: data. That’s why …

The yearly Smart Commerce event brought retail and ecommerce players together once again. At the event, there were discussions about common challenges, possibilities, and opportunities that can be explored to accelerate digital change. In addition, interesting talking points on how to move from traditional ecommerce models to customer-centric, data-centric, brand-centric, and experience-driven models surfaced. In …

Stockholm, Sweden, March 13, 2024 – Vaimo, a full-service omnichannel partner in digital commerce and experience, proudly announced the release of its highly anticipated ebook, the Digital Trends Report 2024. Vaimo created the comprehensive guide with help from partners Akeneo, commercetools, Contentful, VueStorefront, and Zendesk. The ebook features insights from leading experts on upcoming trends …

If your business includes more than one brand, there are many considerations when building your sales and marketing strategy. But equally important is understanding the pillars of digital commerce in a multi-brand strategy. The best structure for your company depends on many factors: your target audience and your offering, for example. The main brand architectures …

Two big things are shaping the digital commerce game: composable development tools and AI-powered personalization. Adobe’s latest release is all about these game-changers, which got us asking: Is Adobe going composable? Here at Vaimo, we’ve created ecommerce stores on the Adobe Commerce platform (formerly Magento) for over 15 years. For the past few years, we’ve …