Transforming Customer Experience Through User Research

Vaimo’s UX and Strategy Department (UK) recently took a trip to Manchester for a 1-day event on the benefits of user research with PRWD.

Checkout Conversion Optimisation: Checkout Length

As a UX Designer specialising in digital commerce, I’m often faced with tough questions to answer. Questions related to conversion optimisation are my favourite though, but they can be tricky.

The Role of Ecommerce in the Automotive Aftermarket

According to a new market research report by Technavio, the automotive aftermarket e-retailing market is expected to grow by 41.86 billion US dollars during 2020-2024.

5 Key Takeaways — Customer Experience and Product Experience

For the latest Core of Commerce podcast episode, Guido Jansen sat down with Virginie Blot, product experience management (PXM) evangelist at Akeneo to discuss all things product and customer[...]

The Digitalisation of the Automotive Industry

The automotive industry is in the midst of a revolution. Thanks to changes in buyer behaviour, a shifting demographic and advances in technology, eCommerce is redefining the traditional automotive[...]

Increase Your Speed to Market with Magento 2 Themes

If you’ve been following along on our blog, then you’ll have heard how Magento 2 offers everything your business needs to deliver exceptional customer experiences and accelerated online sales.

Grow your Business with our Partners' Magento 2 Features

At Vaimo we work with a carefully selected portfolio of partners to help our clients drive success in digital commerce. By using our partners’ platforms and solutions on M2, you’ll be equipped[...]

Selling Cars Online? The Rise of Automotive Ecommerce

Twenty years ago, if you’d told your colleagues you were buying a car online, they’d have probably given you a puzzled look. Or laughed at you. Or both.

Magento 2: Benefits for Business Success

Unless you’ve been hibernating for the last year, then you’ll know that support for Magento 1 (both Magento Commerce and Magento Open Source) ends in June 2020. The countdown for businesses is[...]

Magento Comparison Guide and Raconteur's Future of Retail

We’ve added two new whitepapers to our Resources page to give you a fresh dose of knowledge and inspiration for 2020.

10 UX Trends from Taylor Trusty

As we enter a new decade, it’s interesting to think about what the 20s will bring us in the world of eCommerce. There might be a few trends we can predict, but some are bound to come out of[...]

2020 Ecommerce Trends From our CEO

Yet another year has flown by as we now await the start of a new decade! But while the dates might be changing, one thing remains constant—the upward trend in eCommerce growth.