Robin Carlsson Vaimo
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September 03, 2018

Vaimo appoints new Country Manager for Sweden - internally recruiting from England

Merit Hansmitt
Merit Hansmitt
Digital Marketing at Vaimo
Robin Carlsson Vaimo

Vaimo, a global leader in digital commerce solutions, has strengthened its offerings in Sweden by internally recruiting Robin Carlsson as a new Country Manager. Most recently, Robin has been building Vaimo’s presence in the UK through brands such as Dyson, Polarn O. Pyret and Jack Daniel's etc.

With award-winning digital commerce solutions and a host of B2C and B2B clients around the world, Vaimo has established itself as an industry market leader. With 15 offices, and over 350 employees, Vaimo had a turnover of more than 13 million euro in the first half of 2018 and 30% revenue growth. Just in time for Vaimo’s tenth anniversary, Robin Carlsson will now be appointed as the new head of the two Swedish offices. 

Robin began his journey at Vaimo in 2010 as a frontend developer when the company consisted of just 10 employees based in Stockholm. In 2013, Robin accepted the challenge and responsibility to lead Vaimo’s expansion in the UK. Over the last five years as the UK Country Manager, Robin has propelled Vaimo UK to where it is today—an organisation of over 40 people.

“Robin has built Vaimo’s business in the UK from scratch to its position today as a market leader. So I have great confidence in Robin to lead Vaimo’s single largest company division in Sweden—back where it all started.”

David Holender, CEO at Vaimo

For Robin, his decision to continue with Vaimo has never been in doubt:

“It has always felt natural for me to develop further within the company. I’ve always seen our environment as very motivating and encouraging to work in. When I started eight years ago I saw such passion and got pulled right into it. I think that’s why it’s so important for me to convey that same message to everyone at Vaimo. Therefore, becoming Country Manager of Sweden, where it all started, feels completely right.”

Working with a number of global brands including Helly Hansen, Björn Borg, BAUHAUS and Daniel Wellington, Vaimo prides itself on offering a local presence and support for its clients. Given Robin’s experience within the company, the key focus for the Swedish office will be in growing and developing their presence in their home market. Though the eCommerce industry has certainly matured in Sweden, Robin believes there is still a long way to go.

“With the entry of for example Amazon into the country, more demands are being placed on businesses in terms of offering seamless online shopping experiences, for both B2B and B2C brands, and meeting ever-growing consumer demands. I have seen how hard companies have to work to stay relevant in the UK, and that is something I will bring with me to the Swedish market.” 

Robin Carlsson, Country Manager of Sweden at Vaimo

 

 

About Vaimo - www.vaimo.com

Vaimo is the global leader in delivering award-winning digital storefronts, omni-channel solutions and mobile apps. Their only focus is to accelerate B2B and B2C sales for their brand, retail and manufacturer clients. With 15 global offices across EMEA and APAC and over 350 employees, they provide an international presence that allows them to cultivate close, long-term relationships with clients. With a focus on driving digital innovation, their services cover the full-spectrum of Commerce needs ranging from strategy, design, development, optimisation and cloud services. They deliver solutions around B2B, B2C, Omni-Channel, PIM, Order Management and Business Intelligence.