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May 31, 2017

Mr Price Group Magento Customer Success Story

Merit Hansmitt
Merit Hansmitt
Digital Marketing at Vaimo
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Magento published yesterday a customer success story of our client, Mr Price Group, detailing their eCommerce journey till today. Mr Price Group is one of the top omni-channel fashion, value retailers that encompasses six apparel, sportswear, homeware, and financial services brands: MRP, MRP Sport, MRP Home, Sheet Street, Miladys and MRP Money.

The Mr Price Group retails apparel, homeware and sportswear through owned and franchised stores and channels in Africa (1187 retail stores) and Australia, with an annual turnover that exceeds 130 million EUR. Merchandise is predominantly own-branded and targeted at younger customers in the mid to upper LSM (Living Standards Measure) categories. MRP is one of the most advanced retailers and the most mature eCommerce merchant in South Africa. The Group employees over 18,000 people.

Vaimo launched 5 responsive websites for MRP Group on Magento Enterprise in September 2016. The delivered solution includes B2C sites for all brands, a B2B site for MRP Home, a mobile app for iOS and Android, and in-store kiosks, which allow shoppers to shop on the tablet or pay in store.

Read the complete customer success story here, and contact Vaimo if you have similar projects you want to take on or want to know more about the Mr Price Group project.