Building a Digital Strategy Roadmap: Defining KPIs

Welcome to Step 2 of the digital strategy roadmap planning. In our previous article we explained the importance of setting goals in the short, mid and long term and how we work closely with our[...]

Magento's New 2.4 Update: What's in it for you?

Magento released a new edition of Magento Commerce and Magento Open Source 2.4 on July 28th. The update includes features for B2B sellers, a new media gallery, more customer payment and pickup[...]

The COVID-19 Pandemic Accelerates Nike’s Ecommerce Focus

US-based sports retailer, Nike, reported a $790 million quarterly loss and revenue $1 billion below initial Wall Street forecasts. Despite the poor quarterly results, Nike reported a 75% increase[...]

Building a Digital Strategy Roadmap: Goal Setting

In this article, we'll explain the first roadmap phase which is identifying your digital goals. This process begins with identifying the business’ goals. Oftentimes, these are already in place and[...]

Building a Digital Strategy Roadmap: Introduction

Vaimo works with retailers, brands and manufacturers all over the world to help them accelerate their growth in the digital space. A key part of achieving success is knowing where you are going as[...]

Ecommerce Integrations for Business Growth and Success


If you’re wondering why we’ve started with a jumbled set of ‘I’s and ‘W’s, then look a little closer. Because this acronym defines the modern-day customer that your business needs[...]

Case Study: SC Motors

In our latest case study, we go behind the scenes of the eCommerce solution delivered for SC Motors–Swedish importer of Mitsubishi vehicles. 

B2B Ecommerce Resource Guide

B2B companies are constantly being challenged by evolving customer expectations and changing market conditions. In a competitive world, it’s only those that can deliver consistent purchasing[...]

July 2020 Newsletter

Here's our guide for digital success. This July we feature a client interview with Champion, Elon case study, Adobe Experience Makers Live soon, data breach monitoring & customer loyalty.

Europe 2020 Ecommerce Region Report

The 2019 European eCommerce growth rate would make even the Chinese President, Xi Jinping, jealous. A recent webinar, Europe 2020: Ecommerce Region Report revealed a 14.2% increase in eCommerce[...]

Case Study: Elan Skis

In our latest case study, we take a closer look at the Magento eCommerce solution implemented for world-renowned ski manufacturer Elan Skis. 

How to Improve Customer Loyalty in Ecommerce

How deep does brand and customer loyalty go? Former Apple iPhone fans once endured long lines—now many ignore the newest updates.

The stress of losing customer loyalty also occurs in eCommerce, as[...]